Research : Makale

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Drivers of reverse logistics activities: an empirical investigation

/ 2012/10/12

Nowadays, most of the companies are interested in the activities that support sustainable environment. Because, the rapid increase of the industrial activities and uncontrolled consumption of natural resources cause environmental...

Drivers of reverse logistics activities: an empirical investigation
The effects of consumer ethnocentrism and consumer animosity on the re-purchase intent: The moderating role of consumer loyalty

/ 2012/1/29

With the growth of international trade and travel, consumers are increasingly confronted with foreign products and services. But some negative attitudes towards foreign products can arise from several factors such...

The effects of consumer ethnocentrism and consumer animosity on the re-purchase intent: The moderating role of consumer loyalty
Fırsat Sitelerine Yönelik E-Sadakati Be-lirleyen Boyutların İncelenmesi

/ 2012

Özet Günlük indirimler ile farklı bir çok ürün ve hizmette fırsatlar sunan internet siteleri internet perakendeciliğinde ülkemizde de yükselen bir trend olmakta ve oldukça yaygınlaşmaktadır. Yüzlerce çeşit ürünü indirimli fiyatlarla...

Fırsat Sitelerine Yönelik E-Sadakati Be-lirleyen Boyutların İncelenmesi
Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation

/ 2017

Abstract Low-involvement consumption includes the majority of regular purchases by individuals and the community, and collectively these have a substantial negative environmental impact. It is, therefore, an important environmental domain...

Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation
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